Greetings All:
I suggest the following revision to the 300-K section.
300-K (1964)
The corporate reaction to car sales in 1963 brought about changes in 1964. After a one year absence, the convertible returned to the Letter car line up. Luxury appointments such as leather trim and power accessories were now extra cost options. The 413 was still the base engine for the letter cars, but for the first time a single four barrel version rated at 360 horsepower was offered as standard equipment. Last year’s base engine, the 390 horsepower, twin four barrel cross ram 413, was now a $375 option. This cost cutting effort knocked almost $1,000 off of last year’s base price and priced the 300 K $600 more than the Sport 300.
The non-letter 300 was still equipped with the 305 horsepower 383 two barrel engine as standard equipment, with the 360 horsepower 413 available as an option. The 3-speed manual transmission was standard on the non-letter 300 with 4-speed manual and 3-speed automatic available at extra cost. 3-speed automatic transmission was standard on the 300-K with the 4-speed manual available as a no cost option. 1964 marked the introduction of the console mounted automatic transmission selector on all 300-K’s and console equipped non letter 300’s. In the spring of 1964, Chrysler offered the “Silver 300” promotional trim package on both the non-letter 300 and 300-K for the 2-door hardtop only. This package consisted of special silver metallic paint, a black canopy style vinyl top with special roof molding, and black interior color only. 1964 marked the high point in letter car sales.
Letter Cars
Production: 3,022 Coupes (includes 255 Silver 300-K’s); 625 Convertibles
Non-Letter Cars
Production: 2 Door HT 13,401 (includes 2,152 Silver 300’s)
2 Door Convertible 1,401
4 Door HT 11,460
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