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Advertising - Too Little -Too Late

From: Dave Murray
Email: nagen2001@hotmail.com
Date: January 25, 2002

Comments

Like my headline states -too little, too late. GM's advertising was always "ahead" of the market. They were in tune to the public. Chrysler's similar advertising was always after the fact. So the bottom line. Cars styling/power was ahead. Advertising was behind.

 


Last changed: May 04, 2010