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Hernando Desoto dealership bust. Big piece of history
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roadkillontheweb
Posted 2015-12-20 9:56 PM (#498593)
Subject: Hernando Desoto dealership bust. Big piece of history



Expert

Posts: 1357
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Location: Iowa USA		Not letting it go for cheap because I may never find another but here is a hell of a piece of artwork for your den or garage.
http://www.ebay.com/itm/291643298029
Would never even consider selling it but the Desoto UTE restoration is more important.
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firedome
Posted 2015-12-21 10:11 AM (#498622 - in reply to #498593)
Subject: Re: Hernando Desoto dealership bust. Big piece of history



Expert

Posts: 3155
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Location: NY & VT		I remember seeing one of these in the local dealership back in that day... very cool and good luck!
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Lancer Mike
Posted 2015-12-21 1:41 PM (#498650 - in reply to #498622)
Subject: Re: Hernando Desoto dealership bust. Big piece of history



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Location: The Mile High City		Nifty item! Lee, can you peg that to 1949, or did they use it for several years?
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roadkillontheweb
Posted 2015-12-21 4:35 PM (#498665 - in reply to #498593)
Subject: Re: Hernando Desoto dealership bust. Big piece of history



Expert

Posts: 1357
10001001001002525
Location: Iowa USA		Probably came out in the late 40s but the dealers kept them around for years.
Back in the early 80s a dealer in Southern Iowa had one on his wall with a $1,000.00 price tag on it.
Must not have been to bad. It was sold the next time I visited him.
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roadkillontheweb
Posted 2015-12-21 7:33 PM (#498687 - in reply to #498593)
Subject: RE: Hernando Desoto dealership bust. Big piece of history



Expert

Posts: 1357
10001001001002525
Location: Iowa USA		Found a vintage photo, I know I have more.



(18469206022_4eecbe4c17_b.jpg)



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Attachments 18469206022_4eecbe4c17_b.jpg (55KB - 98 downloads)
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927198
Posted 2015-12-21 7:56 PM (#498689 - in reply to #498593)
Subject: Re: Hernando Desoto dealership bust. Big piece of history


252525
From the history I've found, they came out in 1949 and were authorized to be displayed through 1954. Afterwards, it was up to the dealership on whether or not to keep it up. Very rare pieces, not a huge value item compared to other neon signs of the era, but they do have some attraction.
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roadkillontheweb
Posted 2015-12-21 10:32 PM (#498709 - in reply to #498593)
Subject: RE: Hernando Desoto dealership bust. Big piece of history



Expert

Posts: 1357
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Location: Iowa USA		This dealership had two of them.
Not sure what year since there are no cars shown.



(Showroom Display 001(1).jpg)



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Attachments Showroom Display 001(1).jpg (115KB - 111 downloads)
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R41HP
Posted 2015-12-22 12:26 PM (#498741 - in reply to #498593)
Subject: Re: Hernando Desoto dealership bust. Big piece of history


Veteran

Posts: 256
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Location: Chicago		Cool! There's a dealership in southern Michigan that has one of these. Only one I've ever seen.
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56300B
Posted 2015-12-23 1:33 PM (#498867 - in reply to #498593)
Subject: RE: Hernando Desoto dealership bust. Big piece of history



Extreme Veteran

Posts: 480
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Location: The Great Northwest		Is everyone on board with the colors that were used during the restoration? The color just seems different from the ones I have seen in the past.............
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roadkillontheweb
Posted 2015-12-23 6:24 PM (#498886 - in reply to #498593)
Subject: RE: Hernando Desoto dealership bust. Big piece of history



Expert

Posts: 1357
10001001001002525
Location: Iowa USA		Here is another one that is a very nice originals for color comparison.




(312_1371088727A.jpg)



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Attachments 312_1371088727A.jpg (43KB - 98 downloads)
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roadkillontheweb
Posted 2015-12-23 6:26 PM (#498887 - in reply to #498593)
Subject: RE: Hernando Desoto dealership bust. Big piece of history



Expert

Posts: 1357
10001001001002525
Location: Iowa USA		Here is a shot of the one I am selling from near the same angle for side by side comparison.
Need to account for lighting differences and flash photograph on the one I do not own.

Edited by roadkillontheweb 2015-12-23 6:31 PM




(DSCN2297s.jpg)



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Attachments DSCN2297s.jpg (161KB - 102 downloads)
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1961plymouthfury
Posted 2015-12-23 9:33 PM (#498900 - in reply to #498593)
Subject: Re: Hernando Desoto dealership bust. Big piece of history


Expert

Posts: 2633
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Location: Minor Hill, TN		That is really neat.
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PolaraPaul
Posted 2015-12-23 10:41 PM (#498906 - in reply to #498593)
Subject: RE: Hernando Desoto dealership bust. Big piece of history


Extreme Veteran

Posts: 335
10010010025
Location: California/Wisconsin		Picture of mine.



(La Crosse Pictures Back up 10-31-10 865 (Small).JPG)



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Attachments La Crosse Pictures Back up 10-31-10 865 (Small).JPG (120KB - 125 downloads)
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