[FWDLK] Bloody murder Part 2

[PlymouthV8@AOL.COM]

>>>Look back at the other fine makes that have bit the dust -
Studebaker, Packard, Nash and we all know the others. It has
been a lack of sales plain and simple - no mysterious plots,
no destruction campaigns, no sabotage, and in this instance,
no purposeful diminishing of the Chrysler name.
>>>>>>

 Even more so then direct sales, what killed Studebaker and Packard was poor
corparate decisions. Nash had approached both companies in the early fifties
when the market was good and offered to merge into American Motor.. They both
laughed at Nash... Nash later went on to merge with Hudson and did VERY well
in the late fifties thru the sixties and even parts of the 70's. Even
becoming number 3 once...
  A company can usually do something about sales if they have the drive to.
Even if they fail, they can at least make an attempt. Nash and Hudson made
seriouse changes and improved sales... Chrysler could have done this instead
they choose to invest almost nothing into making Plymouth its own brand. I am
not saying it is easy, but I am saying that Chrysler Did not even try to make
plymouth its own brand... It is a shame to see it go like this, but this is
the way marques always seem to die... It is not that the buying public didnt
want a Plymouth, It is that the buying public didnt want an off-brand Dodge.

 Josh