Tales from the career of a long-time auto writer & all-round wordsmith

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One of the Best Jobs I Ever Had was with the Detroit office of BBDO (Batten, Barton, Durstine & Osborn), ad and PR agency for Dodge Division, Dodge Truck and Autolite. I was a two-hatter: senior copywriter and to help the PR on special assignments. I started as the designated "performance specialist" who created most of the ads for car magazines and worked on PR for the stock car and drag racing teams. (I wrote most of the press kits for the Ramchargers, Color Me Gone, Grand Junction Dodge and many of the other drag teams from 1962-1966.) This meant I still got to attend a lot of races, including Daytona and the Indy 500 (which I covered 13 times).

David Pearson was a top NASCAR Dodge driver then; great guy and funny; loved practical jokes. I'll tell you about one he pulled in The Attic soon. I'll also tell you about the first NASCAR Daytona 500 won by A.J. Foyt (in a Dodge), the best all-around driver I ever saw personally. He really foxed NASCAR's good ol' boys that day.Got a story about him charging in a 100-mile dirt-track event at the Indiana State Fairgrounds -- one of the greatest racing feats I ever saw -- during the '50s I'll write later for The Attic.

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The Worst Job I Ever Had was also connected with Dodge. In fact, it involved working at the old Dodge Main Plant in Hamtramck during the summer of 1949.

I'll start by explaining that the plant, now defunct, was an old one even then -- but it stayed in production for many years after 1949. Built on the Hamtramck site in 1910 and added to over the years, it was torn down finally in 1980. (Click here for link to site with photo and more information about Dodge Main.)

My father started working there in the early 1920s as an assistant yardmaster in the railroad freight yards that served the plant. After several short interruptions, he went back to work there circa 1933 and retired as Head Yardmaster in the '60s. I worked there during my summer vacation from the University of Detroit (between sophomore and junior years), where I was a journalism major, English minor.

The job was a killer, the hardest I ever had. Which surprised me, because when I was interviewed they offered me several choices and I selected "Trim Dept." How tough could that be? I reasoned. I soon found out!

First, you must understand that Dodge Main was a vertical plant, built one floor on top of another, so car components had to be moved from floor to floor during assembly. More modern plants, of course, are essentially horizontal so the assembly process flows in an uninterrupted manner. Second, massive automation & robots were only a gleam in production engineers' eyes at that time. Manual,physical labor built cars of the day.

Okay, it turned out that the Trim Department was partially sited directly above the Paint Dept. ovens. And the part over the ovens was where I worked. Most of the floor there was sheet steel, not a great insulator.Car bodies rolled out of the 4th floor paint drying ovens and were raised by an electric hoist to the 5th floor through hatches in the steel plate floor.Another guy & I had to position a caster-wheeled dolly under each body as it was hoisted in place (by a big Polish guy operating a hand-held control), then guide the body down so that pegs on the dolly matched up with the body mount holes.Next, we pushed the dolly forward about 15-20 feet and up an incline until cogs on the Trim Department assembly line contacted a plate welded to the bottom of each dolly. Then we ran over about 20 feet,grabbed another dolly and maneuvered it into position to receive another body. When I started, we were running at 45 bodies per hour. About July 1, they jacked the rate up to 55 bodies per hour -- almost one a minute!

A bit later some genius figured out that it would be easier for us if they routed out depressions in the steel plate floor to help us position the dollies more exactly. Bad idea! Now we not only had to position a dolly's caster wheels exactly so they fit in the depressions, but we had to use extra effort to rock dolly-cum-body out of the new ruts and get them moving toward the assembly line. It also meant we then had to go at a dead run to get a new dolly, maneuver it into position and then make sure all four dolly wheels were pointing in the right direction. It was really hard to keep up the 55-bodies-per-hour pace, I kid you not.

We worked 8 hours, with a 15-minute break at mid-morning & mid-afternoon, plus 30 minutes for lunch. Meanwhile, heat blasted up through the two floor hatches every 70 to 90 seconds as two more bodies rolled out of the paint drying ovens below. Add that to typical Detroit summer weather (80 to 95 degrees, 90 to 98% humidity) and you could get awfully uncomfortable. I only weighed about 128 when I started, about 120 when summer ended. I was the only one who stuck out the job for the whole summer; I had 5 or 6 different partners during the three months. Toward the end, the foreman took pity on me and used me as a break replacement on the actual Trim Line -- about 10 days before I quit to go back to school!

Can't remember the hourly pay rate,but I think my take-home was about $50-54.  It certainly made me determined to finish college so I wouldn't have to work in an auto plant for 40 years.

Next time I'll tell you about working at the Chrysler Highland Park plant, and how job titles can fool you.