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Return of the Dodge DART!
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d500neil
Posted 2011-12-06 8:35 PM (#298860)
Subject: Return of the Dodge DART!



Exner Expert 19,174 posts. Neil passed away 18 Sep 2015. You will be missed, Neil!

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The Fiat C.E.O., in addition to recognizing Chrysler's 66% contribution to Fiat's
profits in 2011, declares that the New Dodge will be the (Fiat-) Dart, to take down
the Toyo Crapolla !


http://news.yahoo.com/exclusive-fiat-chrysler-ceo-guardedly-optimis...

Edited by d500neil 2011-12-06 8:37 PM
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1960DesotoAdventurer
Posted 2011-12-06 8:38 PM (#298861 - in reply to #298860)
Subject: Re: Return of the Dodge DART!



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Its just going to be another modern car with a dart badge,it wont be a Forward Look model.
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b5rt
Posted 2011-12-06 10:11 PM (#298872 - in reply to #298860)
Subject: Re: Return of the Dodge DART!



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At least it's going to be made in the U.S. at the Belvidere plant and not south of the border.
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B/G 61
Posted 2011-12-06 10:46 PM (#298876 - in reply to #298860)
Subject: RE: Return of the Dodge DART!



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Why can't they just come up with something new ? I HATE the "retro" stuff thats out there
now - Let the Charger,Challenger, mustang, camaro stay in their respective graves and come
up with something new . . .

Even if this Dart thing comes true, and even if it has zero in common with any year Dart from
the past, it still is called a Dart - C'mon, come up with something new . . .



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60 dart
Posted 2011-12-06 11:59 PM (#298886 - in reply to #298860)
Subject: Re: Return of the Dodge DART!



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i'd at least like to have a look at it , however disappointing it may be ----------------------------------------------------------------later
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KcImperial
Posted 2011-12-07 12:40 AM (#298891 - in reply to #298876)
Subject: RE: Return of the Dodge DART!



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Congrats to Fiat for using a nameplate they bought. What does this have to do with 55-61 Forwardlook cars?
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Doctor DeSoto
Posted 2011-12-07 7:04 AM (#298908 - in reply to #298891)
Subject: RE: Return of the Dodge DART!



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I hear that KIA is bringing back the Firedome.
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finsruskw
Posted 2011-12-07 8:26 AM (#298913 - in reply to #298908)
Subject: RE: Return of the Dodge DART!


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Naw, Ya heard wrong, it's the Gov't Motors Volt that's gonna be the FireDome
or is it the fire storm.

DaveS
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BarnFind57
Posted 2011-12-07 9:20 AM (#298919 - in reply to #298860)
Subject: RE: Return of the Dodge DART!



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I'm still waiting on the Hyundai Pacer to arrive.





I was kinda done with the re-naming of stuff when Chrysler put the venerable "Town and Country" nameplate on a Mitsubishi powered mini van. Even as a kid at the time, I was raised with the belief that name went hand-in-hand with top of the line solid wood luxury, not a stamped tin box with woodgrain stickers.


Let the names die with honor.... not be resurrected by a foreign entity trying to pull on the publics nostalgic heartstrings.


Of course, the pics do look kinda cool.





Edited by BarnFind57 2011-12-07 9:25 AM
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Doctor DeSoto
Posted 2011-12-07 10:32 AM (#298922 - in reply to #298919)
Subject: RE: Return of the Dodge DART!



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Growing up, a Dart was one of those ugly Engle-mobiles with the buggy headlights. Not sure why,
but somehow the post 66 Darts escaped my attention as being Darts. I guess I was too distracted
by the B-bodies to notice ? I did not discover that the 60-61 small Dodges were called "Darts" until
I got into old cars in the late 70's. So, when I think "Dart", it isn't a good nostalgic name to me. It
is kinda like GM re-using the name Nova. By and large, just a whoop-i-doo thing.

Now, when they decide to make a new Custom Royal Lancer, ... I'm betting on a major let down.
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1960DesotoAdventurer
Posted 2011-12-07 10:46 AM (#298925 - in reply to #298860)
Subject: Re: Return of the Dodge DART!



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Were really at a high water mark in American culture aren't we?
Badge engineering,remakes of movies,tv shows,songs and cars...it's easier to coast of someone elses ideas than create anything yourself.
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njlimbaugh
Posted 2011-12-07 10:59 AM (#298927 - in reply to #298860)
Subject: Re: Return of the Dodge DART!


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As a friend of mine once said, "A cat can have kittens in the oven but that doesn't make them biscuits!"
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Swept57
Posted 2011-12-07 11:11 AM (#298928 - in reply to #298876)
Subject: RE: Return of the Dodge DART!



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The current Challenger is actually the third generation. Does anyone remember this horrid beast from 1979 - The Mitsubishi-built Challenger? It actually wasn't a bad car, I just hated that they badged it a Challenger.

Edited by Swept57 2011-12-07 1:12 PM




(Dodge-Challenger-1979_01r.jpg)



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Attachments Dodge-Challenger-1979_01r.jpg (98KB - 127 downloads)
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big m
Posted 2011-12-07 1:33 PM (#298938 - in reply to #298860)
Subject: Re: Return of the Dodge DART!



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I well remember working on those Challengers in the late seventies/early eighties. Never would pass a smog test after they were a few years old, most gone to the scrapper by the mid eighties [thank God!]

---John
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d500neil
Posted 2011-12-07 3:24 PM (#298952 - in reply to #298860)
Subject: RE: Return of the Dodge DART!



Exner Expert 19,174 posts. Neil passed away 18 Sep 2015. You will be missed, Neil!

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I had no idea that the Intra-met article would be followed up by a newspaper
article, so soon, but here's the L.A. Times' business section story on the 2013
Dart's reissuance.

Back in '98, I wrote an open letter to Chrysler, via the WPC Club News' magazine,
before the Deadler-Chrysler takeover was consumated, about how the Plymouth
was probably going to be terminated, and how Deadler knew or cared nothing
about the "youth" market, in establishing brand loyalty (and, about how the
Plymouth Cirrus could be made into an AWD station wagon, and how the
Expresso should be built, and how the Cirrus could be made into a modern
Roadrunner, with the 6-cylinder engine, and how the "family" vans should only be
Plymouths, and not Dodges, and how there truly WAS a physical division of
body types among the marques, if only (Deadler-)Chrysler would stop rebadging
identical cars between the three marques....Plymouth: entry/family/green (and inexpensive
Roadrunner!); Dodge: trucks/performance; Chrysler: Luxury-performance).

Anyway, the article didn't get published, for fear of antagonizing Chrysler, so I quit the
WPC Club in protest to the take-over....and time marches on (but, the memories persist).


So, it looks like Fiat recognizes the importance of the Youth Market, even if Deadler doesn't.







Edited by d500neil 2011-12-07 3:28 PM




(PICT3852.JPG)



(PICT3853.JPG)



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Attachments PICT3852.JPG (61KB - 128 downloads)
Attachments PICT3853.JPG (115KB - 133 downloads)
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60 dart
Posted 2011-12-07 3:36 PM (#298954 - in reply to #298860)
Subject: Re: Return of the Dodge DART!



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more of just a tease below . thanks to our gov. and fiats acquired 53% ownership , they can now do whatever they please with chrysler . fiat isn't going after the American youth market but the european youth -----------------------------later

http://www.dodge.com/en/dart/#
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d500neil
Posted 2011-12-07 3:38 PM (#298955 - in reply to #298954)
Subject: Re: Return of the Dodge DART!



Exner Expert 19,174 posts. Neil passed away 18 Sep 2015. You will be missed, Neil!

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...And, the alternative, to Fiat's ownership was....liquidation of the corporation.

VIVA Fiat!



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60 dart
Posted 2011-12-07 3:58 PM (#298961 - in reply to #298860)
Subject: Re: Return of the Dodge DART!



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ah no not really , fiat got 20% for their management expertise and techs , from our gov. and only after chrysler emerged from bankruptcy . from there it bought 33% more --------what did fiat have to lose , not one dime !----------------------------------later

from associated press :

Chrysler nearly ran out of cash in 2008 and needed a $12.5 billion government bailout to survive bankruptcy protection. In exchange for management expertise and technology, the government gave Fiat SpA control of Chrysler and a 20 percent stake in the company.

Under Fiat CEO Sergio Marchionne, who now leads both automakers, Chrysler repaid its government loans, and Fiat bought the government's stock in Chrysler. The government will lose $1.3 billion of its original $12.5 billion bailout.

Fiat now controls Chrysler with a 53.3 percent stake in the company. Under a 2009 deal with the government, Fiat got a 20 percent stake after Chrysler exited bankruptcy protection. Fiat gradually raised its stake and gained a majority share in July, when it bought the U.S. Treasury's remaining shares.
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d500neil
Posted 2011-12-07 4:18 PM (#298964 - in reply to #298961)
Subject: Re: Return of the Dodge DART!



Exner Expert 19,174 posts. Neil passed away 18 Sep 2015. You will be missed, Neil!

Posts: 19146
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I don't know what Fiat "had to lose", except for their having purchased 53% of Chrysler's stock.

The intra-met article states that Chrysler will be providing 66% of Fiat's 2011 income.

What gripes my tail is how/why Chrysler (and Generic Motors) had to close down financially viable dealerships,
as part of the bankruptcy proceedings.

Every car that leaves the factories is a sold car; some bright boy(s) decided that it was better to have fewer, but bigger,
dealerships than to have more, smaller ones, which can service outlying areas.

Actually, the local GM dealership was told by Corp. that it didn't want to have their products be displayed along with
competing brands (the Japsters) in a show room.

The Hunduh & Toyoboat companies told the dealership that they were fine with mixed-displays; so, the GM distributorship
is gone, and the place now sells H. & T. vehicles.




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58 DESOTOS RULE
Posted 2011-12-15 6:39 PM (#299846 - in reply to #298860)
Subject: RE: Return of the Dodge DART!



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I owned a 1960 Dodge Dart Phoenix, a 1963 Dodge Dart 270, a 1968 Dodge Dart, and a 1969 Dodge Dart GT.  They were all good cars in their day and gave me good service. If the new Darts are built as sturdy as those old 1960s cars were, they ought to be successful and I would want one. And as a matter of fact, I like the new Challenger - retro never looked so cool. I haven't bought one yet though because of the price.
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d500neil
Posted 2011-12-15 7:40 PM (#299860 - in reply to #298860)
Subject: Re: Return of the Dodge DART!



Exner Expert 19,174 posts. Neil passed away 18 Sep 2015. You will be missed, Neil!

Posts: 19146
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Location: bishop, ca
Actually, the lower-displacement Challengers are not 'real' pricey; but they can get spendy with the 5.7(+) Hemis in them.

The newest iteration is the 6.4L Hemi, replacing the 6.1 Hemi, in the SRT8's, and the new-Hot Challenger is the "Yellow
Jacket" (which is named after the 69-70 showcar) and the Charger "Super Bee" model.

And, the top-dog SRT models (Jeep & Chrysler, too) , INCLUDING the Vipers, will be re-badged as "SRT" models
just as the Dodge pick ups are now, only known as being "Ram" models.

Funny, but this is what I envisioned, at the time of the Deadler take-over: The Plymouths could remain as
the Family-Green-Entry models, while the Dodges could be the Hi-Per models.

So, the Dodges have morphed into the Plymouths, and the Hi-per Vipers/Dodges/CHRY/Jeeps/Trucks[???] have morphed
into something called the "SRT" models.










Edited by d500neil 2011-12-15 7:48 PM
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