Re: [FWDLK] MAJOR CHANGES IN THE COLLECTOR CAR MARKET???
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Re: [FWDLK] MAJOR CHANGES IN THE COLLECTOR CAR MARKET???



Charles,
 
        I have owned a Market and Research company for more than 25 years and what you say is 100% correct. Barrett Jackson is charged more for broadcasting  during prime time and they would say they are just passing the price increase on to the cars owners showing their cars at that prime time.
        Us ole car guys know pretty much what is gone on and the politics of Barrett Jackson, but most of the public do not have that knowledge of that, and when it is shown worldwide a large percentage of the future buyers are influenced by that famous auction. This is how things change the public opinion of thing$. As you read this some group of advertisers and manufactures are probably planing what color the 2011 summer clothing for women will be and what style, color and length they will be. Then they will flood the market place with adds of their new style and condition buyers mind on what is in style and what is out of style. It has always been like that. ( I used woman clothing as an example because it is so noticeable)
All they think they are doing is exposing a new market of different cars, and like you I am shocked that the buyers are acting like custom cars are a brand new thing being offered for sale!!!!
 
  Ron Swartley
 
In a message dated 1/24/2011 8:55:15 P.M. Eastern Standard Time, cpollock2@xxxxxxxxxxxx writes:
I hate to point this out- but one thing all of you are missing is that
Barrett Jackson is actually nothing but a reality TV show.
IT DOES NOT REFLECT REALITY AT ALL!
BJ is trying to make MONEY on this auctions- so they bring up the volume,
the pump up the crowd, and they use pretty girls and select cars to sell.
Notice the more mundane cars sell at really strange times (like 7:00am when
everyone would normally be a work) and the 'hot' cars sell at Prime Time.
The buyers not only get to buy a car they get to be on TV!  Why else would
they pay so much....and of course the more BJ can promote it, the higher the
price the more Commission they make.  And don't get me started on the
Advertising dollars they pull in, and the merchandising...
Bottom Line- Its All A Show People.

Go to any other 'collector car' event, auction,etc,where it is NOT broadcast
across the globe, or internet or whatever and you will see what these cars
really sell for, what they are really worth, and what is the true nature of
the market.  I see ads listed every day that say how priceless a car is
based on BJ...I say-pardon my french here people- bullshit!
A car is worth what YOU pay for it....not some inflated, exaggerated amount
that BJ would try to sell it on.
Every owner who has said that I have walked away from and told them to go
sell it on BJ and leave me out of it.
My own personal opinion is that BJ has done nothing but artificially
inflated the prices of these cars.  To the extent that most of them are now
no longer in the realm of the Joe Six-Pack (that's me) that loves them for
what they are and was the original intended audience for these cars.  Not
the 'investor' who buys it and sticks it in a garage somewhere where it will
never see the light of day except when he takes it to sell it again- and
tries to make a profit.

Sorry fellas, but I REFUSE to watch BJ.  We need to boycott them, not
PROMOTE them.

Sorry for the rant, but they Really, Really piss me off!

Charles.

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